Is not “WOW” but “wow”

Client: It’s not a “WOW!” It’s just a “wow.” Do you know what I mean?

Me: Not really, can you please be more specific?

Client: Let me put that another way. I wanted a “WOW!” You gave me a wow.” Is that so hard to understand?

Me: Is that really putting it another way?

Client: I told you exactly what I wanted. I can’t be any clearer than this.

–Clients from Hell