You are with your client, and both are very excite with the designs but you want go to the next level with the client and show how actually will be the design. The mockups can boost the design and the … Read More
I just finished editing a 30-second commercial spot.
Client: Great, now upload it to the FTP.
Me: Sure, it should be there in about an hour.
Client: An hour!? It’s a 30 second spot!
Me: I need to render … Read More
I found this interesting article from layersmagazine.com showing a case study of a logo.
Logo design in today’s world is totally underrated. People don’t understand how important a good logo is and how valuable it is to their business. Let … Read More
Sometimes we designers struggle how to handle a project for the client, either the color palette, typefaces or explaining the difference between 72dpi and 300dpi. But for me the most intense and maybe uncomfortable moment is when I need the … Read More
Just a typical day where I browse through portfolios in Behance.net when suddenly I see this peculiar poster. Oh boy, I started to read the quotes and every single one was so true for graphic designers. Below are the posters … Read More
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